- published: 14 Aug 2012
- views: 8186
Preview the online course: Marketing Innovation (XINE254) More info: http://create.stanford.edu/courses/marketing-innovation.php Stanford instructors presents a brief overview of Marketing Innovation, a new online professional course in the Stanford Innovation and Entrepreneurship certifiate. Taking a product to market without a thorough understanding of your target market can dramatically affect consumer adoption. This course will help you maximize the success of your product, service, or cause with hands-on exercises and real-world applications. Learn the framework and marketing tools that thousands of innovators have used to successfully take a wide variety of products and services to market. This course focuses on early stage innovations and developing a cohesive strategy for imple...
What would happen if we took the same "common approach" that we use to solve business problems and applied it to an "uncommon place" in our every day lives? Sarah Joyce asks us what we would do as CEO of an organization that is important to her, and challenges us to apply the same framework as "CEO" of the things that are important to us, too. Joyce is a member of the Class of 2014 at Stanford Graduate School of Business, and is part of the LOWkeynotes initiative. About LOWkeynotes http://www.gsb.stanford.edu/stanford-gsb-experience/academic-advantages/communication-programs
Stanford go.to.market is an intensive six-day certificate program that teaches participants practical business skills who are starting a new venture or leading a project in a larger organization. Participants will learn to refine their business ideas and how to best pitch these ideas. This program is designed for entrepreneurs, innovators, scientists, engineers and students with business ideas who are currently developing their strategies and plans. Learn more: https://www.gsb.stanford.edu/programs/stanford-gotomarket
Dominic Barton, Global Managing Director, McKinsey & Company, highlights the five trends he sees reshaping the global economy: 1. The Great Rebalancing 2. The Productivity Imperative 3. The Global Grid 4. Pricing the Planet 5. The Market State He concludes his presentation with a discussion about the implications of being a leader in the face of these ongoing changes. Barton appeared as part of the Global Speaker Series at Stanford Graduate School of Business. Learn More About the Global Speaker Series http://www.gsb.stanford.edu/stanford-gsb-experience/academic-advantages/distinguished-speakers/global-speaker-series McKinsey & Company http://www.mckinsey.com/
Stanford CSP BUS47 - "Strategic Marketing of High Tech and Clean Tech" Spring 2012 Instructor: Tony Seba Sizing a new/emerging market: Total Available Market (TAM) Tony Seba, author of 'Winners Take All - 9 Fundamental Rules of High Tech Strategy" teaches an important tool in when developing a business plan to enter a new or emerging market: Total Available Market (TAM).
How many times did I say "sick" https://www.youtube.com/user/imericuuuh https://www.facebook.com/TaiwaneseCulturalSociety
Transform the way you think about innovation and how to go to market with new ideas. Design Thinking is a widely recognized practice you can use to integrate design, technology and business practices to train tomorrow's leaders. From radical collaboration to problem-based learning, explore tools and techniques that will help drive change within your organization. This webinar will give you a taste of what will be taught during the Innovation Masters Series - Design Thinking and the Art of Innovation (XDES400) program being held this June 17-19, 2015 at Stanford University. Learn more about the Innovation Masters Series at http://scpd.stanford.edu/design
Tony Seba is an expert speaker on industry and market disruption, focusing on exponential technology trends, new business models and product architecture innovations that are leading to the disruption of the world's major industries, including energy, transportation, infrastructure, finance and manufacturing.
EE402A: Topics in International Technology Mangement Startups with Energy and Environment Solutions for China Market Speakers: Bess Ho, Silicon Valley Web Builder Sean Luangrath, Inergy Solar Henry Yau, DeLight Power Products Limited About the Speakers: Bess Ho Founder & Chairman, Silicon Valley Web Builder Founding Partner, Archimedes Lab Bess Ho is an investor and adviser of early and VC funded startup in transportation, logistic, smart building, Industrial IoT, consumer and mobile. Her portfolio consists of fundraising, business models and M&A strategy. She is known to be creative in turning struggling business around for profit and is a popular conference speaker with her presentations featured by the Slideshare team. Ms. Ho is the current President of Chinese Software Profession...
Stanford CSP BUS47 - "Strategic Marketing of High Tech and Clean Tech" Spring 2012 Instructor: Tony Seba Market Segmentation Tony Seba, author of 'Winners Take All - 9 Fundamental Rules of High Tech Strategy" teaches one of the most important concepts in high tech strategy: Segmentation in new or emerging markets. The class includes key concepts such as - Value - Value Proposition - Value Creation and Value Capture - Bottom-up segmentation - Total Available Market (TAM)
Stanford University Professor and 2012 Nobel Laureate Al Roth speaks on his prize-winning research and ground-breaking successes with exchange markets and his life-saving favorite, kidney exchanges. Dr. Roth was the keynote speaker for the GSB Spring Reunions on May 3, 2013. He was introduced by Dean Garth Saloner. Roth is the Craig and Susan McCaw Professor of Economics at Stanford University. Related Links http://alumni.gsb.stanford.edu/events/virtual Selected Works from Dr. Roth http://www.stanford.edu/~alroth/
Market Disruption happen in waves. If the first one doesn't wipe out your company or industry, subsequent disruptive waves will. The rate of acceleration of exponential technologies is accelerating. The rate of market adoption is accelerating. Put together these two facts make it unlikely that a company can ever catch up to disruptors. Choosing to wait is Choosing to be Disrupted. This video, from Tony Seba's class at Stanford "Understanding and Leading Market Disruption" uses Kodak and digital imaging as a case study in explaining his concept of "Waves of Disruption".
SmartOrg’s CEO David Matheson gave a lecture on portfolio management at Stanford University. In his lecture he covers key principles of portfolio management, prioritizing your portfolio, framing and better decision making, as well as his signature portfolio simulation. See the PowerPoint presentation here: http://www.slideshare.net/smartorginc/portfolio-management-101-31855646 Read the complete blog post: http://smartorg.com/portfolio-management-101/ Want more from SmartOrg? Check out our website: http://www.smartorg.com Follow us on Twitter: https://twitter.com/smartorginc Join our LinkedIn page: https://www.linkedin.com/company/smartorg
EE380 Computer Systems Colloquium Dialog Markets Speaker: Andreas Stuhlmüller, Stanford University As machine learning (ML) advances, it is likely to have a big impact on any domain with lots of data and easily measurable objectives. This encompasses a large swath of daily life, but it is currently unclear whether ML can help in matters that require substantial thought. For example, as individuals, can ML help us reflect on our personal goals and on how to achieve them? As a society, can it help us make progress on the problems that we collectively face, such as finding better ways to help those most in need? I will consider this question in the context of building automated systems that use back-and-forth dialog to help their users think through tricky questions. I will review existing...
Music: https://soundcloud.com/jacobnothubrex/tricky https://soundcloud.com/pointless1/grilled-cheese
On Wednesday, January 25, 2017, Baidu chief scientist, Coursera co-founder, and Stanford adjunct professor Andrew Ng spoke at the Stanford MSx Future Forum. The Future Forum is a discussion series that explores the trends that are changing the future. During his talk, Professor Ng discussed how artificial intelligence (AI) is transforming industry after industry. Learn more about the Stanford MSx Program: http://stanford.io/2k03Bgt
"China 2.0' is a series of 2 two-day events at Stanford University and Beijing looking at the latest development in Chinas digital media and e-commerce sectors. Hosted by SPRIE, the Stanford Program on Regions of Innovation and Entrepreneurship.
This is my video pitch for a Quantified Self App which will monitor fitness through the integration of wearables and other apps (nutrition diary, sleeping patterns, secured communications, etc.)