• Using Common Marketing Approaches In Uncommon Places

    What would happen if we took the same "common approach" that we use to solve business problems and applied it to an "uncommon place" in our every day lives? Sarah Joyce asks us what we would do as CEO of an organization that is important to her, and challenges us to apply the same framework as "CEO" of the things that are important to us, too. Joyce is a member of the Class of 2014 at Stanford Graduate School of Business, and is part of the LOWkeynotes initiative. About LOWkeynotes http://www.gsb.stanford.edu/stanford-gsb-experience/academic-advantages/communication-programs

    published: 21 May 2013
  • Stanford Course: Marketing Innovation

    Preview the online course: Marketing Innovation (XINE254) More info: http://create.stanford.edu/courses/marketing-innovation.php Stanford instructors presents a brief overview of Marketing Innovation, a new online professional course in the Stanford Innovation and Entrepreneurship certifiate. Taking a product to market without a thorough understanding of your target market can dramatically affect consumer adoption. This course will help you maximize the success of your product, service, or cause with hands-on exercises and real-world applications. Learn the framework and marketing tools that thousands of innovators have used to successfully take a wide variety of products and services to market. This course focuses on early stage innovations and developing a cohesive strategy for imple...

    published: 14 Aug 2012
  • STANFORD RESEARCH + BAY AREA NIGHT MARKET

    Music: https://soundcloud.com/jacobnothubrex/tricky https://soundcloud.com/pointless1/grilled-cheese

    published: 31 Jul 2016
  • Stanford go•to•market - Mexico City: Lessons from Silicon Valley

    Stanford go.to.market is an intensive six-day certificate program that teaches participants practical business skills who are starting a new venture or leading a project in a larger organization. Participants will learn to refine their business ideas and how to best pitch these ideas. This program is designed for entrepreneurs, innovators, scientists, engineers and students with business ideas who are currently developing their strategies and plans. Learn more: https://www.gsb.stanford.edu/programs/stanford-gotomarket

    published: 24 Apr 2015
  • Stanford Sunset Market

    published: 20 Dec 2016
  • Market Segmentation - Stanford "Strategic Marketing of High Tech and Clean Tech"

    Stanford CSP BUS47 - "Strategic Marketing of High Tech and Clean Tech" Spring 2012 Instructor: Tony Seba Market Segmentation Tony Seba, author of 'Winners Take All - 9 Fundamental Rules of High Tech Strategy" teaches one of the most important concepts in high tech strategy: Segmentation in new or emerging markets. The class includes key concepts such as - Value - Value Proposition - Value Creation and Value Capture - Bottom-up segmentation - Total Available Market (TAM)

    published: 12 Apr 2012
  • Branding - Stanford Strategic Marketing of High Tech and Clean Tech

    Stanford CSP BUS47 - "Strategic Marketing of High Tech and Clean Tech" Spring 2012 Instructor: Tony Seba Branding Strategy Tony Seba, author of 'Winners Take All - 9 Fundamental Rules of High Tech Strategy" teaches branding strategy. How do you build a brand? What is the difference between positioning and branding? Is a brand like a promise? Is a brand like a relationship? Is a brand like a logo? What do stories have to do with branding? More information: http://www.tonyseba.com

    published: 14 May 2012
  • Total Available Market (TAM) - Stanford "Strategic Marketing of High Tech and Clean Tech"

    Stanford CSP BUS47 - "Strategic Marketing of High Tech and Clean Tech" Spring 2012 Instructor: Tony Seba Sizing a new/emerging market: Total Available Market (TAM) Tony Seba, author of 'Winners Take All - 9 Fundamental Rules of High Tech Strategy" teaches an important tool in when developing a business plan to enter a new or emerging market: Total Available Market (TAM).

    published: 12 Apr 2012
  • Don Valentine, Sequoia Capital: "Target Big Markets"

    Since founding Sequoia Capital in 1972, Don Valentine has financed many of the companies (Apple, Oracle, Electronic Arts, NVIDIA, Cisco, Google, YouTube, etc.) that have been Silicon Valley's biggest technology and business success stories. In this View From The Top talk, he describes some of the insights that allowed him to lead Sequoia through almost four decades of disruptive changes, creating several new industries along the way. More about the View From The Top speaker series: http://www.gsb.stanford.edu/vftt All View From The Top videos: http://www.youtube.com/course?list=EC5C14B375A7F2FEA8

    published: 11 Oct 2010
  • Go To Market una opción de Stanford para jóvenes emprendedores / Excélsior Informa

    La escuela de Negocios de Stanford presenta un curso intensivo que será impartido en nuestro país en el mes de Octubre. 04 de junio 2015 Te invitamos a ver el siguiente video: Momento exacto del tornado en Acuña, Coahuila https://youtu.be/TDACg1xjkIA COMENTA ESTE VIDEO Y COMPARTELO CON TUS AMIGOS Para más información entra: http://www.youtube.com/excelsiortv Kiosko- Excélsior TV : http://google.com/newsstand/s/CBIwkMfF_Bo No olvides dejarnos tus comentarios y visitarnos en Facebook: https://www.facebook.com/ExcelsiorMex Twitter: https://twitter.com/Excelsior_Mex Sitio: http://www.excelsior.com.mx/tv Suscríbete a nuestro canal: https://www.youtube.com/channel/UClqo4ZAAZ01HQdCTlovCgkA noticias de ultima hora de hoy en mexico, noticias de ultima ...

    published: 05 Jun 2015
Using Common Marketing Approaches In Uncommon Places

Using Common Marketing Approaches In Uncommon Places

  • Order:
  • Duration: 10:54
  • Updated: 21 May 2013
  • views: 94124
videos
What would happen if we took the same "common approach" that we use to solve business problems and applied it to an "uncommon place" in our every day lives? Sarah Joyce asks us what we would do as CEO of an organization that is important to her, and challenges us to apply the same framework as "CEO" of the things that are important to us, too. Joyce is a member of the Class of 2014 at Stanford Graduate School of Business, and is part of the LOWkeynotes initiative. About LOWkeynotes http://www.gsb.stanford.edu/stanford-gsb-experience/academic-advantages/communication-programs
https://wn.com/Using_Common_Marketing_Approaches_In_Uncommon_Places
Stanford Course: Marketing Innovation

Stanford Course: Marketing Innovation

  • Order:
  • Duration: 4:04
  • Updated: 14 Aug 2012
  • views: 7522
videos
Preview the online course: Marketing Innovation (XINE254) More info: http://create.stanford.edu/courses/marketing-innovation.php Stanford instructors presents a brief overview of Marketing Innovation, a new online professional course in the Stanford Innovation and Entrepreneurship certifiate. Taking a product to market without a thorough understanding of your target market can dramatically affect consumer adoption. This course will help you maximize the success of your product, service, or cause with hands-on exercises and real-world applications. Learn the framework and marketing tools that thousands of innovators have used to successfully take a wide variety of products and services to market. This course focuses on early stage innovations and developing a cohesive strategy for implementing marketing throughout product development. In the process you will analyze real products from around the world and create new market plans for your own product or services. Learn more about the Stanford Innovation and Entrepreneurship certificate: http://create.stanford.edu/ You will learn: * How to identify and understand your target market * How market research can work in partnership with R&D * How to create clear differentiated positioning * The challenges and opportunities of bringing radical innovation to market * How to measure marketing success and turn data into action
https://wn.com/Stanford_Course_Marketing_Innovation
STANFORD RESEARCH + BAY AREA NIGHT MARKET

STANFORD RESEARCH + BAY AREA NIGHT MARKET

  • Order:
  • Duration: 12:32
  • Updated: 31 Jul 2016
  • views: 333
videos
Music: https://soundcloud.com/jacobnothubrex/tricky https://soundcloud.com/pointless1/grilled-cheese
https://wn.com/Stanford_Research_Bay_Area_Night_Market
Stanford go•to•market - Mexico City: Lessons from Silicon Valley

Stanford go•to•market - Mexico City: Lessons from Silicon Valley

  • Order:
  • Duration: 3:49
  • Updated: 24 Apr 2015
  • views: 972
videos
Stanford go.to.market is an intensive six-day certificate program that teaches participants practical business skills who are starting a new venture or leading a project in a larger organization. Participants will learn to refine their business ideas and how to best pitch these ideas. This program is designed for entrepreneurs, innovators, scientists, engineers and students with business ideas who are currently developing their strategies and plans. Learn more: https://www.gsb.stanford.edu/programs/stanford-gotomarket
https://wn.com/Stanford_Go•To•Market_Mexico_City_Lessons_From_Silicon_Valley
Stanford Sunset Market

Stanford Sunset Market

  • Order:
  • Duration: 3:30
  • Updated: 20 Dec 2016
  • views: 127
videos
https://wn.com/Stanford_Sunset_Market
Market Segmentation - Stanford "Strategic Marketing of High Tech and Clean Tech"

Market Segmentation - Stanford "Strategic Marketing of High Tech and Clean Tech"

  • Order:
  • Duration: 39:17
  • Updated: 12 Apr 2012
  • views: 9850
videos
Stanford CSP BUS47 - "Strategic Marketing of High Tech and Clean Tech" Spring 2012 Instructor: Tony Seba Market Segmentation Tony Seba, author of 'Winners Take All - 9 Fundamental Rules of High Tech Strategy" teaches one of the most important concepts in high tech strategy: Segmentation in new or emerging markets. The class includes key concepts such as - Value - Value Proposition - Value Creation and Value Capture - Bottom-up segmentation - Total Available Market (TAM)
https://wn.com/Market_Segmentation_Stanford_Strategic_Marketing_Of_High_Tech_And_Clean_Tech
Branding - Stanford Strategic Marketing of High Tech and Clean Tech

Branding - Stanford Strategic Marketing of High Tech and Clean Tech

  • Order:
  • Duration: 39:51
  • Updated: 14 May 2012
  • views: 7349
videos
Stanford CSP BUS47 - "Strategic Marketing of High Tech and Clean Tech" Spring 2012 Instructor: Tony Seba Branding Strategy Tony Seba, author of 'Winners Take All - 9 Fundamental Rules of High Tech Strategy" teaches branding strategy. How do you build a brand? What is the difference between positioning and branding? Is a brand like a promise? Is a brand like a relationship? Is a brand like a logo? What do stories have to do with branding? More information: http://www.tonyseba.com
https://wn.com/Branding_Stanford_Strategic_Marketing_Of_High_Tech_And_Clean_Tech
Total Available Market (TAM) - Stanford "Strategic Marketing of High Tech and Clean Tech"

Total Available Market (TAM) - Stanford "Strategic Marketing of High Tech and Clean Tech"

  • Order:
  • Duration: 7:01
  • Updated: 12 Apr 2012
  • views: 5586
videos
Stanford CSP BUS47 - "Strategic Marketing of High Tech and Clean Tech" Spring 2012 Instructor: Tony Seba Sizing a new/emerging market: Total Available Market (TAM) Tony Seba, author of 'Winners Take All - 9 Fundamental Rules of High Tech Strategy" teaches an important tool in when developing a business plan to enter a new or emerging market: Total Available Market (TAM).
https://wn.com/Total_Available_Market_(Tam)_Stanford_Strategic_Marketing_Of_High_Tech_And_Clean_Tech
Don Valentine, Sequoia Capital: "Target Big Markets"

Don Valentine, Sequoia Capital: "Target Big Markets"

  • Order:
  • Duration: 60:03
  • Updated: 11 Oct 2010
  • views: 76431
videos
Since founding Sequoia Capital in 1972, Don Valentine has financed many of the companies (Apple, Oracle, Electronic Arts, NVIDIA, Cisco, Google, YouTube, etc.) that have been Silicon Valley's biggest technology and business success stories. In this View From The Top talk, he describes some of the insights that allowed him to lead Sequoia through almost four decades of disruptive changes, creating several new industries along the way. More about the View From The Top speaker series: http://www.gsb.stanford.edu/vftt All View From The Top videos: http://www.youtube.com/course?list=EC5C14B375A7F2FEA8
https://wn.com/Don_Valentine,_Sequoia_Capital_Target_Big_Markets
Go To Market una opción de Stanford para jóvenes emprendedores / Excélsior Informa

Go To Market una opción de Stanford para jóvenes emprendedores / Excélsior Informa

  • Order:
  • Duration: 3:34
  • Updated: 05 Jun 2015
  • views: 75
videos
La escuela de Negocios de Stanford presenta un curso intensivo que será impartido en nuestro país en el mes de Octubre. 04 de junio 2015 Te invitamos a ver el siguiente video: Momento exacto del tornado en Acuña, Coahuila https://youtu.be/TDACg1xjkIA COMENTA ESTE VIDEO Y COMPARTELO CON TUS AMIGOS Para más información entra: http://www.youtube.com/excelsiortv Kiosko- Excélsior TV : http://google.com/newsstand/s/CBIwkMfF_Bo No olvides dejarnos tus comentarios y visitarnos en Facebook: https://www.facebook.com/ExcelsiorMex Twitter: https://twitter.com/Excelsior_Mex Sitio: http://www.excelsior.com.mx/tv Suscríbete a nuestro canal: https://www.youtube.com/channel/UClqo4ZAAZ01HQdCTlovCgkA noticias de ultima hora de hoy en mexico, noticias de ultima hora, noticias de hoy, noticias de mexico, noticias recientes, excelsior tv, excelsior tv noticias
https://wn.com/Go_To_Market_Una_Opción_De_Stanford_Para_JóVenes_Emprendedores_Excélsior_Informa
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